As a business owner you should always be looking to expand your corporate knowledge and skill set, and one of the best ways to do that is by reading entrepreneurial and business-related magazines. By keeping you up-to-date with the latest trends in the business world and providing solid advice from experienced columnists, magazines offer both entertainment and education in a single package. Although there are literally dozens of popular business mags to choose from, the following 4 are the main subscriptions that every serious business owner should consider:
Anyone who has even thought of starting their own business has heard of Forbes, so if you’re out of the loop on this one you might as well be living under a rock. In addition to being one of the most interesting and useful business magazines in existence, Forbes also has a mobile magazine app that makes it easy to keep up with your favourite columnists on the go. Sites like finddigitalmagazines.co.uk regularly list Forbes as the main leader in the entrepreneur/business niche.
Entrepreneur Magazine is another main staple in any office or home business, and even if you don’t subscribe to it you’ll inevitably encounter one of their online stories or guides on Entrepreneur.com. This is more of a new school alternative to Forbes, with a stronger focus on individual success stories and small business, versus the more overarching corporate feel of Forbes.
Fortune is an ideal magazine for any business owner to subscribe to, especially if you’re interested in competing in your industry and eventually being listed on the famous Fortune 500 list. Of course, there are other fortune lists, awards, and rankings to strive towards as well, as this is a great magazine subscription to have if your goal is to rise the ranks and create a name for yourself and your brand.
Inc. Magazine is a well-rounded business magazine that’s very similar to the other 3 on this list. However, Inc. tends to have simpler, more list-based tutorials that discuss specific aspects of business, versus the usual business news story analysis, although they offer those as well. This is a great magazine to flip through in the mornings when you’re looking for a bit of motivation or direction in your daily operations.
Staying Uninformed is Bad for Your Business
Ultimately, failing to have access to at least one of the above subscriptions will put your business at a disadvantage, as other company owners in your industry who are in the loop will probably be in a better position to capitalise on trends and techniques that you’re unaware of. Luckily, if you’re currently feeling left out or behind your peers due to not having any of the above subscriptions, the good news is that most of them provide free trials and are easy to sign up for, so there’s really no reason not to give them all a try. After one month of reading the content published by the above magazines, you’ll notice that you’re productive and are able to approach common business problems in a more professional, metrics-based manner.