You know your business well, but still you are unable to convert the visitors into the potential buyers. There are certain reasons which might add to your woes so that the revenue is not generated in order to meet up the set standards. The conversion optimization is not increased or if increased is not fetching enough revenues for your websites. There are few factors which might be taken into consideration.
You Quote a Psychological Pricing which is not Fair
The whole dollar prices always underperform or outrun the compared prices at one cent less.
What is the need of the Customers?
The customer today wants the benefits, not the solutions. Providing a solution to an industry based problem would land you nowhere. When you focus on benefits and increase conversion rate, your customer is happy with you.
What is the Life Force of CRO?
Data is the life force for the industry and with the constantly changing data, a tab needs to be maintained for all the monitoring and to make the website as effective they can.
The Emotions Displayed and Faces improve the Consumer Shopping Experience
There are a bunch of people who get attracted by the pictures of the products posted on the website. These images are a powerful device in order to make the visitors into the buyers. Their post emotions and the expressions on their faces have a great impact on the consumers.
You should avoid Writing vague Selling Points mentioning them to be Unique
Instead of boasting around the bush, the websites should keep it simple and straightforward in their policies of shopping.
How attractive is your Website?
With the high quality images, best practice action verbs and professionally designed tabs and buttons the customer is lured to view your website and hence increases the traffic in the course.
Choosing the Right Keywords, Adding Negative Keywords, and Writing what is needed.
Google always suggests finding the right keyword to strike a balance search that isn’t too specific or too general. This way the customer always fetches the data what they are looking for.
One should not Waste the user’s Time
The websites should be specific and should not pry for too much information. If done so, then the user may opt out to buy a particular product. There should not be roadblocks like phone numbers, email ids, etc. to turn away the potential customers.
You should Cut Out Extra Distractions from your Website Pages
There are sometimes unusual distractions which come on the page causing user the inconvenience. Asking too much commitment from potential customers gives them anxiety. Go through the website thoroughly and remove anything that may cause tension or distract visitors from your most important conversion objects.
A Huge Percentage of People Like Facebook Pages to receive Discounts Deals and Coupons
The most effective way to generate traffic to your website is through coupons, discounts, promotional deals when publicized on social media. You may increase the conversion optimization percentage of these pages and the revenue will automatically shoot up. As most people are active on Facebook and twitter, you may just find the potential customers to your websites. By offering them coupons as something exclusive and stressing the dollar amount received, more visitors will be inclined to click through and convert to consumers.
Ask random, anonymous and as many people for feedback
There should be feedback maintained in the repository from the customers as well the random people about the websites. This will help in quantitative data testing and qualitative information such as a first experience, first usability and first prize. This will also help in increasing the productivity of the website.