Electronic commerce or e-commerce has enabled redefine trade and way of doing business. The first major change in the business process was due to the appearance of the coin, thanks to which it went from primitive to traditional exchange trade. Centuries later, with the cheaper transport, had the traditional model of global trade. That is, the same type of transaction, but larger area of action. In recent years, we have experienced a revolution in trade due to the advent of electronic payment, and recently the introduction of information technologies and communication. Here are the main advantages that now account for e-commerce:
1. Relocation of Point of Sale
Because the process of buying and selling is done on the Internet, each party may be in a different time and different place. That means stores open 24/7 and convenience for the buyer and seller. Disappear physical stores in favour of online stores, and even from traditional outlets web traffic takes walkways, a phenomenon known as show rooming.
2. Flexibility in Payment Methods
Internet can unite all payment methods available, providing both electronic and traditional. Possibility of cash-as-payment on delivery, but especially with bank card credit, debit card or bank transfer or through new-born internet intermediaries like PayPal or even bitcoin media.
3. Creating New Business Connections
The e-commerce democratizes trade agreement. Thereby, relations C2C (Consumer to Consumer), B2B (Business to Business), B2C (Business to Consumer) and even C2B (Consumer to Business) where an individual can sell a business, as the customer-supplier role is diluted to operate both under the same transactional context, with little barriers to entry.
4. Increase Product Range
Through a single point, the screen, you have access to an almost infinite range of suppliers, and thus the widest range of products possible. This allows comparing and contrasting options in real time, and choosing the one that best suits the specific needs.
5. Access to a Global Market
Cheaper transport and globalization and made possible the intercontinental trade. Now the e-commerce has made tremendously easy contact between buyers and sellers, breaking boundaries and making a single click a truly global market.
6. Reduced Costs and Final Price
For the seller, it has improved the profitability of logistics distribution routes or reducing intermediaries between others, allowing lower costs. Added to this is greater competition, which favors the buyer benefits from a lower final price.
In short all the advantages mentioned above point to the same direction efficiency. It seems that we live in times of economic situation, which can pose a threat, or conversely see how it provides a unique opportunity to rethink how we do things, and re-perform them more efficiently. In this sense, e-commerce may be the key to revive a traditional business or start a new project, maximizing the opportunities that the digital age offers.